What? Do you mean you’re going to give it to me?
That’s exactly what I mean, every time I write a post it’s for you. If it was for me I wouldn’t need to post it.
Why?
I call it ‘enlightened self-interest’. By helping you I improve myself.
Zig Ziglar said it best, “You can get everything in life you want if you will just help enough other people get what they want.”
It doesn’t really matter how you’re marketing, Digging, Tweeting, Facebooking, or whatever, way too many things to list, it’s about the people you’re talking to.
How what you’re doing can benefit them.
They don’t care about how you made X amount of Dollars using Widget Zero, except how it can help them.
Disclaimer:If Widget Zero does exist in any form I apologize for any copy-write infringement, it was purely coincidental. The name is pretty lame, you should change it.
Besides, it sounds like bragging.
Focus on what it can do for them, how it can improve, well whatever it does improve.
Do you have a blog? Is it all about you?
If so, does it echo? Have even the crickets abandoned you?
Change the focus, don’t try to make yourself look good. Make your readers feel good about themselves, that they can do it too.
You’ll get more results faster.
I know, you should check out some of my earliest posts, trying to show how smart I thought I was with every thing I was learning, boring! Even to me.
Oh wait, you can’t. I deleted those suckers right after I scrubbed the bright red L off of my forehead.
Yes, this blog is all about you.
Yours doesn’t need to be, and I hope it isn’t.
Do Not Be Denied,
Mike
Did I miss the target? Leave a comment
Oh no, my last blog post was about me
But I do have an excuse, I was answering a blog meme by Ana,
However, Michael you are so right, so my next post (tomorrow) will be about you, and you, and yes you over there trying not to be noticed.
Thanks Michael, I enjoyed the read.
Peter Fuller MBA´s last [type] ..How has my business grown since I started my blog
[Reply]
Michael Reply:
July 23rd, 2010 at 5:20 am
Oh Peter, you sly dog, that post was about your business, not you.
Very inspiring, how quicky you rose up through the Alexa ranks.
While it has never happened to me, I have seen people that are trying
to not be noticed become the center of attention.
Mike
[Reply]
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Hey Michael,
I liked your tongue-in-cheek disclaimer – “The name is pretty lame, you should change it”. This is a great post about the philosophy behind blogging. It’s about giving others valuable knowledge, not about tooting your horn.
Great post,
Wayne
Wayne Wu´s last [type] ..The “No Selling” Bull Crap and how to Get Over It…
[Reply]
Michael Reply:
August 3rd, 2010 at 10:45 am
Hi Wayne,
Tooting your own horn may actually work, if done properly.
And to someone else’s music.
Kind of like an orchestra.
Mike
[Reply]
Hi Michael,
I guess it’s back to the “What’s in it for me?” principle. You are right though, if you can show others how whatever you are talking about can help them then you’ll have an audience.
Thanks for the reminder Mike.
~Marcus
Marcus Baker´s last [type] ..Three Mistakes to Avoid When Joining a Tribe
[Reply]
Michael Reply:
August 4th, 2010 at 6:00 am
Hey Marcus,
I don’t think you needed a reminder, your posts are pretty much about helping your readers, with interesting analogies to keep them coming back for more.
Mike
[Reply]