I may have just stuck my face in a Hornets Nest, but first I sprayed it with a hose and smacked it with a bat, the nest, not my face. The Hornets won’t need any help.
Why did I do it? To make you think. How did I do It? I wrote that title. I left one word out though, the word “First”.
Mike Dillard is quite possibly the worlds preeminent authority on building a Network Marketing business. If you’ve read Magnetic Sponsoring you know what I mean, if not, what are you waiting for?
Magnetic Sponsoring shows you why you need to become a leader and more importantly, it tells you how.
When you buy Magnetic Sponsoring Mike Dillard will even let you sell copies and keep about half of the money. Pretty cool, right?
To help you sell your copies he even supplies you with killer, up to the date web pages designed convert like mad. Which brings us to:
The Problem
You have worked you back side off writing articles, blog posts, and placing ads to get prospects to your page. They watch the videos where Mike matter of factly tells you why you need to adjust your mindset.
Some people even get enough information from the videos to start using Mike’s methods even before they buy the book.
Here’s the thing, you get someone to look at your page and three things happen.
First, you get a lead that may buy Magnetic Sponsoring from your link, through Mike Dillard.
Second, you get permission to market Mike’s other awesome products to them, through Mike Dillard. See the pattern yet?
Third, you get permission to market to them directly. They have given you their name and email so you are free to send them your marketing messages.
So you now have a new name for your list, what could possibly be wrong with that?
Everything!
He is GOLIETH, you are david. And you just gave him all of your stones. You can not compete with him, you have no defence. You are toast, burnt to a crisp.
Example: Jonathon Budd just launched MLM Launch Formula. Let’s say you’re an affiliate, you send an email to your list, the list you built through your Magnetic Sponsoring links.
Mike Dillard, the Master, also sends an email to his list. Promoting the same thing. Who’s email are they going to open? What link will they click? The lowly apprentice’s or the Master’s? Doh!
OMG, What did you do? How can you get out of it?
Simple, you do exactly what you were told to do in Magnetic Sponsoring. You build “You Inc”
You build your own list first. Build a blog. Create your own Lead Capture Pages. Make sure your prospects know who you are first, establish your value in their eyes before you tell them about Mike Dillard.
Not only will Mike not care, he will be proud of you. Stepping up, becoming the leader you want and need to be.
Now you may be thinking, fearfully, “Ain’t no way I’m EVER going to tell them about Mike Dillard. I’m not giving him my prospects!”
Bad move, very bad move.
Why?
As a leader you must create trust in your followers. Show no fear. The second they sense your fear they are gone anyway, and they will find Mike on their own, without you to lead the way.
Want to learn how to build your own list? Click Here.
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I actually agree with your point, Michael.
We should not be afraid to “lose” out leads to another leader; if we are, then we still need to work on our own leadership skills and providing value to our leads.
If your YouInc built correctly, your list is not going anywhere:).
By the way, David did defeat Goliath:).
Best,
Ana Hoffman
Ana | Traffic Generation Cafe´s last [type] ..5 Killer Tips to Get More Backlinks
[Reply]
Michael Reply:
June 15th, 2010 at 4:51 am
Hi Ana,
As long as you’re leading some people will follow and others will take a side path. It doesn’t matter which road they take as long as they keep moving forward.
I know David slew Golieth, with a stone right between the eyes, the only chink in his armor. But if David had given up his stones it would have been a very different story, one no one would have ever heard.
Mike
[Reply]