Michael Cole » Leadership

Internet Marketing | Low Key SEO Mastery

Michael Cole — Tue, 24 Jan 2012 18:35:06 +0000

Low Key SEO Mastery

What is SEO? SEO is an acronym that stands for Search Engine Optimisation. SEO is a Big Scary Word used to Frighten Fledgling Internet Marketers into paying for Expensive Training. SEO is a Must if you Want to Rank High on Search Engines, with-out PPC (Pay Per Click) SEO is not nearly as difficult as SEO Master Trainers would have you believe.

SEO is only confusing because every one tells . . . → Read More: Internet Marketing | Low Key SEO Mastery

My Father’s World | When Did It Go Away?

Michael Cole — Sat, 31 Dec 2011 09:36:13 +0000

I grew up in a bubble, I think every one did. I mean, how could you not? Your bubble was, is, your world. Your bubble can be as big as the city where you grew up or as small as a twenty house blip on a State Hwy.

As we grow up our surroundings become familiar, then commonplace. We, most people anyway, can't imagine people growing up any differently than they did.

Fifty years ago . . . → Read More: My Father’s World | When Did It Go Away?

The Three Stages Of Alpha Leaders

Michael Cole — Thu, 18 Feb 2010 14:39:54 +0000

A new day dawns and the Pre-Alpha goes to his computer to begin his day. What he has been working for has arrived, his first follower. Pre-Alpha no longer, he is now at:

Alpha, Stage One

Once guided, now the guide, the nascent Alpha must retrace the path that lead him here. Reminisce on the steps that brought you from fed up Beta to Pre-Alpha.

As a new Alpha you have the responsibility to train . . . → Read More: The Three Stages Of Alpha Leaders

Step Three, Pre-Alpha

Michael Cole — Wed, 17 Feb 2010 14:22:05 +0000

Fans of Mike Dillard know the three stages of leadership, Beta, Pre-Alpha, and Alpha.

Betas are followers, they don't yet have the vision and motivation to break out of their rut.

Pre-Alphas are Betas on steroids, tired of being overlooked and denigrated they have created their own vision for their new life. The shell is beginning to crack, all they need is confidence in their new reality and experience.

With experience comes confidence, in a . . . → Read More: Step Three, Pre-Alpha

Create The Leader In You, Step Two

Michael Cole — Tue, 16 Feb 2010 15:10:38 +0000

Have you STARTED to become the leader you were meant to be? Yes, you are meant to be a leader. How do I know? After all we've never met. I know because you are here, reading this post and wondering, "Do I have what it takes to be a leader?"

You have started doing what most people never do, you are starting to expand your horizons, boldly going where most fear to tread.

In your . . . → Read More: Create The Leader In You, Step Two

Step One in Becoming A Leader

Michael Cole — Mon, 15 Feb 2010 14:51:46 +0000

At first the thought of becoming a leader can be pretty scary. All kinds of questions come unbidden to your mind:

What if I make a fool of myself? Nobody is following me, how can I lead? I don't know what I would say to my followers. What if I lead people in the wrong direction? I don't want to be a leader, I just want to make money.

They all sound like reasonable objections, . . . → Read More: Step One in Becoming A Leader

Great Leaders Aren’t Born, They Create Themselves

Michael Cole — Wed, 10 Feb 2010 13:33:55 +0000

In the 2008 American Presidential Election a then unknown man stood up and said "I will be your next President."

It seemed brash, an unknown, junior Senator from a Mid-Western State proclaiming that he would be President.

As events unfolded we began to see Barack Obama's political savvy. His charm and charisma.

Many people marveled at his sudden asendency. What they didn't realise was that Obama had spent his adult life preparing for his bid.

. . . → Read More: Great Leaders Aren’t Born, They Create Themselves