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Lately I’ve been seeing all kinds of products designed to create content for you, quickly and easily. According to the hype all you have to do is plug in a few keywords, click Go, and Bamm, you have ten to fifteen pieces of fresh, unique content ready to publish. Fast, easy, instant money makers. Yeah, right. Article Spinners. You take an article that you wrote, enter it into the program. Then you change as many . . . → Read More: Content Spinners, Are They Right For You? Attraction Marketing is pretty simple, in theory. Like many simple concepts it is amazing just how many people can do it wrong. But first a basic definition. Attraction Marketing; Creating pieces of content( blog posts, articles, forum posts, You Tube videos, etc) to attract prospects interested in what you are offering. That’s it, attractive content to promote your marketing. Your message is supposed to be attractive, not your blog theme, and not your face. Lately . . . → Read More: Attraction Marketing, Gone Wrong? A few days ago I was channel surfing before turning in for the night. I stopped for a few minutes on a show called Poliwood. It was about how Hollywood celebrities may have an unfair influence in political affairs. The part I saw was a meeting between some celebrities and “regular people” being moderated by newscasters. One woman was saying it was unfair that no matter how well prepared she was, how much she knew . . . → Read More: Make Yourself Heard, Stand Out A new day dawns and the Pre-Alpha goes to his computer to begin his day. What he has been working for has arrived, his first follower. Pre-Alpha no longer, he is now at: Alpha, Stage One Once guided, now the guide, the nascent Alpha must retrace the path that lead him here. Reminisce on the steps that brought you from fed up Beta to Pre-Alpha. As a new Alpha you have the responsibility to train . . . → Read More: The Three Stages Of Alpha Leaders Fans of Mike Dillard know the three stages of leadership, Beta, Pre-Alpha, and Alpha. Betas are followers, they don’t yet have the vision and motivation to break out of their rut. Pre-Alphas are Betas on steroids, tired of being overlooked and denigrated they have created their own vision for their new life. The shell is beginning to crack, all they need is confidence in their new reality and experience. With experience comes confidence, in a . . . → Read More: Step Three, Pre-Alpha |
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